National Wear Red Day®

Temp Red Day 0205_001, originally uploaded by Tempest Hennesy.

February. The month dedicated to love and flowers, and hearts… and the color red, at least in a few parts of the world. This year, February is dedicated to the search for a cure for heart disease and, as I’ve done every year, I’ve shown my support to the American Heart Association’s Wear Red for a Cure Day. This year, it was on February 5th, 2010.

Tempest Hennesy Celebrates National Wear Red Day® this February with The Heart Truth®!

Although significant progress has been made in increasing awareness among women that heart disease is their #1 killer (from 34 percent in 2000 to 69 percent in 2009) most fail to make the connection between its risk factors and their personal risk of developing heart disease. In fact, this disease kills one out of every four American women. Join The Heart Truth campaign on Friday, February (insert day)—National Wear Red Day—to help spread the message that “Heart Disease Doesn’t Care What You Wear, It’s the #1 Killer of Women.®”

The Heart Truth created and introduced the Red Dress as the national symbol for women and heart disease awareness in 2002 to deliver an urgent wake-up call to American women. The Red Dress® reminds women of the need to protect their heart health, and inspires them to take action.

While heart disease risk begins to rise in middle age, heart disease develops over time and can start at a young age, even in the teen years. It’s never too early, or too late, to take action to prevent and control the risk factors for heart disease. The Heart Truth is building awareness of women’s heart disease and empowering women to reduce and prevent their risk. It is reaching women with important heart health messages in community settings through a diverse network of national and grassroots partner organizations.

The Heart Truth campaign is sponsored by the National Heart, Lung, and Blood Institute (NHLBI), part of the National Institutes of Health (NIH), U.S. Department of Health and Human Services (HHS) in partnership with The Office on Women’s Health (OWH) and other groups committed to the health and well-being of women.

Community organizations across the country are joining The Heart Truth campaign and using its Red Dress symbol to raise awareness about women and heart disease. Don’t let it be just for that day, though.  Show your support for the entire month, and beyond!

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